What if the endowment card became the new strategic lever for companies? In 2025, Vaziva is more than ever a key player in social fintech. Double-digit growth, new customers, strategic acquisitions and reinforced ambitions: we take stock of the impressive dynamic of this French company, which is transforming employee benefits management.
Vaziva at a glance: the smart card for social endowments
Created to simplify and digitalize employee benefits, Vaziva offers a intelligent Mastercard® card capable of managing multiple benefits (vacations, gifts, lunch, culture, etc.) on a single card. Thanks toartificial intelligencethe card automatically identifies the nature of the expenditure and applies the corresponding endowment.
Its target: the Social and Economic Committees (CSE)and HR and local authorities wishing to dematerialize employee benefits while offering greater freedom of use to beneficiaries.
The fintech now has 1,000 customerswith 242 new accounts opened in the first half of 2025 alone, compared with 350 in the whole of 2024.
Key figures for 2025: growth, satisfaction and volumes on the rise
Vaziva posts sales growth of +67%.reaching 35.5 million euros on June 30, 2025. This growth is based on :
- strong sales momentum;
- a 99% customer satisfaction ratea guarantee of loyalty;
- a stronger portfolio of CSE customers in strategic sectors such as energy, luxury goods, healthcare and aeronautics.
In terms of volumes, the 677 active customers in 2024 and 2025 generated an additional 6 million euroswith an average shopping basket now approaches €40,000 .
The vacation gifts represent 50% of the of the overall volume, followed by gift allocations (45%) and cultural and educational allocations (5%).
New features and ambitions: focus on key accounts and change of scale
To support its growth, Vaziva plans to begin the second half of the year :
- The launch of a sales department dedicated to key accountswith a dedicated team to sign national framework agreements;
- The growing contribution of Pronis Loisirsto strengthen its ticketing, software and gift card offering;
- Visit move to new premisesto support the expansion of our workforce;
- The unveiling of a new brand identityThis marks a symbolic step in the modernization of Vaziva's offering and its positioning as a major player in the social transformation of companies.
With double-digit growth, a clear technological vision and a positioning focused on the employee experience, Vaziva ticks all the boxes of the French scale-up to watch closely.. Its ability to win over CSEs, innovate and structure itself to take on major accounts makes 2025 a pivotal year. See you on October 7 for full half-year results.
