After raising $355 million from the American from American Dragoneer, ManoMano, the online reference for DIY and gardening, is now valued at 2,6 billion of dollars. The startup is places now in second place among start-ups to surpass the symbolic $2 billion mark, after ContentSquare.
The history of ManoMano
ManoManoformerly known as MonEchelle, is a French company founded in 2013 by Christian Raisson and Philippe de Chanville. These two fathers, graduates from EDHEC Business School, and both passionate about DIY realized that there was no website dedicated to DIY. So they decided to seize the opportunity and embark on an adventure, creating the first marketplace to centralize garden furniture, DIY tools and decorative furniture from a wide range of brands!
To date, the company has more than 1000 between Paris, Bordeaux and Barcelona, 5000 retail partners and references 16 million itemsproof that ManoMano never stops evolving.
Towards market-shaking growth
A few months after his last fundraising, ManoMano has once again called on investors, enabling them to raise their valuation to $2.6 billion and accelerate their development. Christian Raissonco-founder and co-CEO a also told Échos : " It's when you don't need the money that you have to lift," justifies Christian Raissonco-founder and coCEO of the start-up. This will enable us to expand our marketing in the countries where we are present, and to hire 1,000 people.. "
The company ManoMano took advantage of the pandemic Covid-19 and the growth of online retailing to maintain its growth. According to the business daily, it has generated sales of 1.2 billion in 2020, as many French opted for DIY and gardening during the lockdown to occupy their day.. By contrast, competitors such as Castorama and Leroy Merlin, who have physical stores, were forced to close for several weeks during this periodThis further strengthened the appeal of ManoMano s appeal to consumers..
ManoMano: key information
Number of employees to date
1000 employees nicknamed "Manas" and "Manos Manos "
Sales figures
Business volume jumped from 425 million in 2018, to 620 million in 2019 and 1.2 billion in 2021. The marketplace charges a commission ranging from 15% to 25%.
Introduction on the stock market, entry of new private investors are not planned: "We don't have any taboos, but none of these scenarios is favored for the time being," stresses Olivier Vaury. Vaury.
Scalability
ManoMano launches also sa platform in Belgium (2014), Spain and Italy (2015) and Germany and the UK (2016).
Mantra/Citation CEO
" ManoMano is growing fast, very fast, but our founding values remain intact and are growing with us. "
