Archives by author Liza Youssef

Instacart, the app that delivers your groceries, meets with great success and is valued at $39 billion

E-commerce experienced an unprecedented explosion during the Covid-19 pandemic. Worldwide sales reached nearly $27 billion in the first year of containment. Instacart, although already well known for its unique business model, took advantage of the health crisis and the boom in [...].

Paytm, the world's first Indian unicorn 

According to a Statista ranking, India is the fourth largest producer of unicorns in the world. Indian start-ups and fintechs have succeeded in establishing themselves in a market dominated, for the most part, by American and Chinese companies. Paytm (mobile payments) is the first Indian unicorn to shake up its competitors. Ambitious, the startup plans to support half a billion [...].

Interswitch, integrated payment and e-commerce unicorn

interswitch logo

It's hard to say which African companies can be considered unicorns, given the continent's ever-expanding market. What is certain, however, is that Interswitch is one of the companies that are exploding in Africa. Founded in Nigeria in 2002, the company has recognized the potential of payment [...].

Fawry, the Egyptian electronic payment unicorn

fawry logo

In Africa, the preferred means of payment is still cash, a habit that tends to slow down the local economy. To overcome this problem, two Egyptian entrepreneurs, Ashraf Sabry and Mohamed Okasha, joined forces to create Fawry. This mobile payment application has truly revolutionized the way people pay in [...].

FoodTech: 10 European start-ups

The field of FoodTech continues to grow, thanks in particular to the impetus of start-ups who innovate on a daily basis with ever more innovative concepts. But of the many companies offering new services and products linked to the integration of technology in the food sector, some have stood out. Focus on [...]

Zalando, the German online fashion platform, becomes one of the best unicorns on the European market

A site that sells clothes (and initially only shoes) is probably nothing new or revolutionary. There are undoubtedly millions of them around the world. As a result of globalization, all websites can become competitors, impacting sales, attractiveness and customer loyalty. It's [...]

Deezer, France's iconic unicorn

Grow fast, make lots of money: what aspiring entrepreneur doesn't have this secret dream? And yet, while there are many good ideas out there, there are probably only a few that qualify for the inner circle of French unicorns. Such is the case with Deezer. How the idea was born, how the start-up has evolved over the years: that's what [...].

Kuaishou: mobile video-sharing app to become multinational unicorn 

Kuaishou is a mobile video-sharing application on the rise. For good reason, this mobile application for creating video content is one of the most downloaded on Google Play and Apple App Store in eight countries outside its native China. Widely compared to TikTok, it represents a [...]